15 June 2009

Parkes (not-so) Mini Bridal Expo

As most of you know I had the Bridal Expo on this weekend and so many of you wished me luck that I thought I'd share a few photo's of my display and let you know how it went.

The night was a huge success they had over 200 brides through the door (plus friends, family and 'sight-seers') which for our town of only about 12k or so people is a big event, it originally started out as the Services club wanting to show off their newly renovated function room and putting a call out in the paper for expression of interest from wedding related businesses. By the time the mini-expo rolled around there were 36 exhibitors! Considering how quickly it blew up into something huge I think the girls who organised it did a fantastic job (and I have a thank you card on my to-do list for this week to tell them so)
Anyway, here are some pics from my display:
I kept the display really simple, had my portfolio open for people to browse and a few brochures lucky door and business cards. If anyone is looking for a banner like that I actually got mine through Vistaprint designed to match my business cards, you do need to be careful that you don't tick (or untick if necessary) the "give me more offers" button because they will send you emails every day without fail if you leave it ticked (and the unsubscribe button is broken most of the time so it takes a month of daily unsubscribing to find the random day they let you unsubscribe!). But apart from their email marketing strategies they are a great company to deal with, the prices are pretty good, where they do "get you" is postage but even the 21 day slow option only takes about a week so I've never opted for any other option.

My lucky door prize bowl is just a cool candle holder I picked up for a few dollars at The Reject Shop and the business cards with the lollypops were just normal cards punched with a hole and the lolly pop threaded through.

I laid out my portfolio with each of the sets I've been showing you (still have a handful to photograph and share) on a 12x12 black page, I clear embossed up the sides with the "It's Beautiful" wheel to give a bit of interest without detracting from the designs. (Thanks to Marcia for suggesting I use this format!)

At the other end of the table I had my brochures and a candle just to make some interest, the mirror is a glass tile I stole from my sister-in-law left over from their wedding.

As well as doing my display I was talking to one of the organisers and she suggested that I do place cards and bonbonniere for the display Bridal table, but they wanted them simple in White & Gold so these are what I came up with. I was also able to get Gold embossing onto a candle by using the normal Stamping on Candles technique but with an embossed image, it makes quite a cool illusion, the gold flower looks raised but because of how you get the image onto the candle it is completely smooth with the wax.
The Bonbonniere were an easter egg pouch pattern that I stole from my upline Lisa. They were super quick and simple to make, You can see here how they fit together:
The chocolate is lightly glued in with a small strip of snail and the pouch is held shut with velcro dots.

Images © Stampin' Up!, Designs © Zarna Gould


Chrissie said...

Absolutely stunning Zarna! I love how beautifully simple and elegant it all looks! Great job!

Debbie Pamment said...

Beautiful display Zarna! I hope you get heaps of business out of it all!!

Robyn said...

Wow Zarna! It looked fabulous! I love your bonbonnieres - just perfect!

Marcia P @ The Stamp Spot said...

It looked stunning Zarna, really professional. I truly hope you get some business out if..... yay for you, a lot of hard work but it paid off.

:) Marcia P

Lisa Robb said...

Fantastic!!! Your displays look amazing. Well Done. Love the table settings too.

Allison said...

This set is FABU! Any bride would be lucky to have you create these for her. Awesome job on your expo setup...hope you have lots of fun!